FAQs

How often should I update my website?

In short: For most businesses, it’s best to update your website at least once a month. Regular updates keep your site secure, engaging, and working its hardest for you. For busier or fast-changing industries (like tech, retail, or media), weekly…

Importance of building a brand topics demonstrated in a light bulb shaped graphic

What is Marketing? Is it time to review your marketing?

What is Marketing? We hope this answer will explain what is marketing and help decide if it’s a good time to review your marketing. “Marketing is the science and art of exploring, creating, and delivering value to satisfy the needs…

Public Relations (PR) & Marketing – What’s the Difference

Public Relations (PR) & Marketing – What’s the Difference?

What is Public Relations (PR)? Public Relations (PR) is about reputation. The result of what you do, what you say and what others say about you. Public Relations is the discipline which looks after reputation, with the aim of earning…

5 reasons to hire a strategic marketing consultant

1.  Fresh Eyes The most obvious advantage of an external strategic marketing consultant is their ability to bring a fresh perspective to your business. Often a company can get stuck in a routine. It becomes over reliant  reliant on old…